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Brand

LayerOne brand assets.

Logos, icons, and colours for press, partners, and anyone building an integration. Everything here is free to use within the guidelines below.

Promoting LayerOne?

These marks are free for affiliates, resellers, and reviewers to use on their own sites. If you want to earn on the referrals you send, reach out and we'll get you set up.

Logo

The full lockup is the default. Use the icon on its own only where the wordmark would be illegible, such as an app tile or a favicon.

LayerOne primary lockup on a light background

Primary lockup

Use on white or light backgrounds. 553×200 PNG, transparent.

Download PNG
LayerOne lockup reversed to white on a dark background

Reversed lockup

On dark backgrounds, knock the lockup out to solid white.

Download PNG

Icon

The stacked layers with the numeral one. Use it square, and give it room.

LayerOne icon

Icon

217×256 PNG, transparent.

Download PNG
LayerOne app tile

App tile

180×180 PNG, opaque. For home-screen and app icons.

Download PNG
LayerOne favicon at 48 pixels LayerOne favicon at 32 pixels LayerOne favicon at 16 pixels

Favicon

Transparent PNGs, plus an .ico bundling all three sizes for browsers that still ask for one.

Colour

Royal blue is the brand. The deeper navy is for dense interface surfaces and the hero band; the teal is the accent, not a second brand colour.

Brand blue

#2563EB

Deep navy

#1E40AF

Hero ground

#203255

Accent

#0F9F76

Using the marks

Please do

  • Keep clear space around the mark of at least the height of the icon.
  • Scale proportionally, and never below 20px tall for the lockup.
  • Use the reversed white lockup on dark or busy backgrounds.
  • Refer to us as LayerOne, one word, capital L and O.

Please don't

  • Recolour, rotate, stretch, or add effects to the marks.
  • Rebuild the lockup by setting the wordmark in another typeface.
  • Use the marks to imply partnership or endorsement you don't have.
  • Write it as Layer One, LayerOne Cloud, Layer1, or L1.

More marketing material is on the way. Need something that isn't here, or a format we don't publish yet? Get in touch.